Why is Lady Gaga Doing Medication Commercials?

Healthcare in this country is so inhumane for a multitude of reasons.

Lauren Elizabeth

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Photo by Volodymyr Hryshchenko on Unsplash

Just the other day, I had the TV on in the background and there was a particular commercial that happened to catch my attention. There was a familiar face at the center of it, who just so happened to be Lady Gaga. And what was the commercial for?

Medication.

In the commercial, the pop star says:

“I know what it’s like to perform through pain. If you’re like me, one of the millions suffering from pain caused by migraine, Nurtec ODT may help. It’s the only medication that can treat a migraine when it strikes and prevent migraine attacks. Treat and prevent all-in-one…”

I think we’ve grown so accustomed to this kind of thing, we’re numb to just how utterly absurd it is.

Why are celebrities advertising medication?

Why are there even commercials for medications in the first place?

It’s the perfect embodiment of so much of what’s wrong here in the United States. The commodification of healthcare, corporate greed, all of it.

Whether it be Lady Gaga in migraine medicine commercials or commercials for Ozempic with intentionally catchy jingles like they’re trying to get you to buy soda or candy, we see this kind of thing so often that we forget it doesn’t happen elsewhere. People in the United Kingdom don’t turn on their television to watch their favorite show or sporting event and get inundated with commercials for migraine medicine or eczema creme.

Why is this stuff that even gets pushed on us?

If you stop and think about it, isn’t it just a little bit weird?

Maybe it’s just the fact that Lady Gaga is such a recognizable figure, particularly for people in my generation with vivid memories of middle school dances with ‘Just Dance’ blasting through the speakers, but this commercial just serves as yet another reminder of the fact that every single aspect of our healthcare has been…

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Lauren Elizabeth

Lauren is a writer & leftist with analysis on topics related to politics & policy. She can be reached at LaurenMartinchek@gmail.com or Twitter @xlauren_mx